- Social Media can be shortened to “SoMe”
- When faced with a choice, most people will open up Facebook before their email
- YouTube is now the No. 2 search engine, surpassed only by Google
- If Facebook were a country, it would be the third largest on the planet
- Businesses are struggling with the concept of SoMe … not the fact that it exists, but how to use it effectively and securely
- Businesses appear to recognize this and those that overcome this perceived barrier will be more successful in the long run.
SoMe is not going away. In case you missed it on Twitter, here is a pretty convincing video (this video will not display on an iPad).